
Based on the research by the “Climate Counts” NGO, producers of toys and kids equipment do NOT, or very little, really care about our children’s future – or, more precisely, about climate change. Since beginning of its work in 2007, the “Climate Counts” organization has been researching/scoring 106 companies across 13 different sectors, and the toy and children’s equipment sector scored the absolutely lowest! None of toy companies scored more than 40 (out of 100), and eight companies scored zero.
The survey took into account 22 criteria that measure a company’s efforts to address its climate footprint, reduce emissions, support (or block) progress on climate legislation and communicate climate change efforts clearly to consumers. Just as an example, Hasbro scored 40 points, well above its closest rival, Mattel, with 18 points. Lego scored 13 points. All other surveyed companies scored below 4 points...
Maybe this is something we could have in mind when going next time to a toy store? Up to each of us, but after all WE are the one making the choices!
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